Your homepage

In your Focal account, under WEBSITE in the left menu, click Homepage Editor.

The editor has two parts. On the left, a panel titled Website Editor lists the sections of your homepage. On the right is a preview of your homepage.

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Your homepage uses a set order of sections, designed to introduce your photography, build trust, and guide visitors toward your packages. You can customize the content within each section while the layout stays consistent.

Some sections always appear. Optional sections appear only when you add content to them; there’s no separate show/hide toggle.

The sections appear in the editor in the same order as on your homepage:

To hide an optional section, leave all of its fields empty, including its title.

To choose what the featured sections show, see Featuring packages, posts, galleries and pages.

Style Settings, at the bottom of the list of sections, controls your template, colors, fonts, and logos across your whole website. See Fonts, colors, templates and your logo.

Next to each section in the editor’s list is a small circle. A green tick means the section has everything it asks for, and an empty circle means something is still missing, such as a title or a photo.

The circle doesn’t show whether a section appears on your homepage. A featured section can show an empty circle even when it’s set up the way you want.

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Renaming a section heading

The heading visitors see on a section isn’t always the same as the section’s name in the editor. For example, on a new site the Portfolio heading reads Recent Work, and the Testimonials heading reads Client Love.

Many sections have a title field, such as Portfolio Section Title or Testimonials Section Title. To change a section’s heading, open the section, edit its title field, and click Save.

To open a section, click it in the preview, or click its name in the list. Its settings open in the panel on the left. To return to the list of sections, click Back to Sections.

Click Save at the top of the panel to put your changes on your live website. To check it, click View Published Site, which opens your website in a new tab.

If you make a change you don’t want, click Undo at the bottom of the panel to step back through your recent changes. Redo steps forward again.

Your website automatically adjusts its layout to fit phones, tablets, and computers. You make each change once, and it’s laid out to suit every screen size, so there’s no separate mobile version of your website to edit or maintain.

The one exception is your hero images, which have a separate set for mobile. See Changing your hero images.

To check how your homepage looks on a particular screen size, click the phone, tablet, or desktop icon above the preview. To see your homepage as a visitor would see it, click Preview at the top of the panel.

Most visitors view websites on their phones, so it’s a good idea to check the phone view before you save a big change.

The About section introduces you and your business. It includes a welcome line, your name, a short tagline, a photo of you, and a few sentences about you.

The review rating and social media icons shown in this section come from your Profile. You can also edit the social media icons in the Social Links section of the Homepage Editor, which uses the same list as your profile. See Your profile.

AI-assisted text

Below the About You box is a link called Inform my AI Assistant. It opens your AI Assistant settings, where you can describe the writing style you want, or paste a few paragraphs of your own writing.

Focal’s AI then uses this to write text that sounds like you, such as blog posts. See Blog posts and the AI assistant.

The Portfolio section shows a selection of your photos on your homepage. It holds up to 15 photos, and it’s separate from any portfolio pages you’ve created.

The Video section shows a YouTube or Vimeo video on your homepage.

The Testimonials section shows reviews from your past clients. You add each testimonial yourself, and the section can show up to 6.

New sites start with sample testimonials as placeholders. Replace them with real reviews, or delete them, before you share your website.

To remove a testimonial, open it and click Delete Testimonial.

• The order of the sections. Each section has a set place on your homepage. For example, About always appears above Portfolio.
• The layout within each section. Layouts come from your template. To change them, choose a different template in Style Settings.
• Settings for search engines. Focal handles your SEO for you, so there’s nothing you need to set up. If you’d like to go further, see Getting found on Google.

Your other pages and blog posts are more flexible. On those, you can add, remove, and reorder sections freely. See Creating and editing pages.