What Ignite Actually Looks Like
- 1
We launch the campaign
Engagement session ads run from your own Meta accounts, built and managed by our team.
Meta AdsDraft
Inquire now to claim your session.
Claim an
Engagement Session[Your Location]
- 2
Couples inquire
Interested couples submit their wedding details through your landing page.
Engagement Session Giveaway
Name
Bella & MarcusEmail
bella.m@email.comWedding date / venue
May 2027 — Wander FarmsPhotographer booked?
Not yetBudget
$3,000 – $4,500 - 3
We qualify the opportunity
Every inquiry is checked against your ideal-client criteria before it reaches you.
Qualification
- Wedding date
- Wedding venue
- No photographer booked
- Workable budget
Qualified lead
- 4
We reach out
Qualified couples get personalised outreach from our team with your call link.
You’ve been selected as a finalist in the engagement session giveaway.
Your next step is to book a call.
- 5
Calls get booked
Consultations land directly in your calendar, reminders included.
New event
Engagement photography call - 6
You meet the couple
You show up to the call and do what you do best. No pitch required.
Qualify the coupleLearn about their plansPackage & budget alignmentNext steps
- 7
Engagement + wedding offer
If you want to work with the couple, we reach out and share a booking proposal.
70%+ of couples
book their wedding hereIf They Don’t Book?
You still have the opportunity to impress them at their engagement session!
What Ignite Can Look Like For You
- 0
- In Wedding Bookings
- 0
- Leads Generated
- 0
- Weddings Booked
- 0
- Earned Per $1 Spent
Ignite To-Do List
Managed by Focal- Run and manage ad campaignFocal Team
- Reach out to leadsFocal Team
- Meet with couplesYours
- Shoot engagement sessionYours
- Capture WeddingYours
- Follow-up with ghosted leadsFocal Team
- Set up consultation callFocal Team
- Reschedule meetingFocal Team
- Send booking proposalFocal Team
- Monitor lead conversionsFocal Team
Hear From Other Photographers
Real words from photographers building their wedding business with Ignite, booking weddings with more confidence and less guesswork.
Ready To Join Them?
Every photographer above started the same way.
What Ignite Costs, And What It Returns
1 Year Plan
$450/month
25%revenue share
Only on weddings booked through Ignite.
The monthly fee is low on purpose
Most of what we earn comes from the weddings we help you book, so no bookings means no revenue for us.
What’s Included
- Campaign Creation & Management
- Custom Pricing & Landing Pages
- Client Communication & Follow-up
- Booking & Payment System
- Lead & Communication Tracking
When Ignite starts paying for itself
2
Weddings booked
Roughly what it takes to cover a full year of Ignite: twelve months of ad spend and twelve months of studio team support. Everything after that is profit.
$2,000+
Session revenue
Engagement sessions are how we book your couples, and you are paid for every one. Around ten a year, on top of the weddings they lead to.
$450
Setup fee, credited back
Start with a trial period. We build your account, campaign and dedicated pages for a one-time $450 setup fee, then credit the full amount back as ad spend across your first two months.
FAQs
Take the consultations, shoot the engagement sessions, and shoot the weddings you book. We handle the ads, the inquiries and the booking. You’ll need real availability in your calendar, you’ll need to turn up, and you’ll need to keep in touch with our team as bookings come through. The engagement sessions are where most of your time goes.
A listing or a course sells you a chance and leaves you to do the rest. We do the rest. And we take 25% of the weddings we help you book, so if it isn’t working for you it isn’t working for us.
Marketing is our end of it, so no. On sales: if couples tend to book you once they’ve met you, you’re the sort of photographer this works for. Being easy to talk to matters more here than being slick on a call. The rest we work on with you: what goes out beforehand, how you follow up, and how your packages are put together.
A low monthly fee, a one-time setup cost that goes into your ad spend, and 25% of the weddings we help you book. The full numbers are on our pricing page.
All client payments go directly to you. Once a client’s wedding payments reach the 50% threshold, we’ll send you an invoice for the revenue share through your preferred payment method.
Your campaign goes live not long after setup and inquiries come in from there. Most photographers see their first bookings within 30 to 60 days. The exact pace depends on your market and the time of year.
Not at all. If you’re happy with your current website, keep it. We build the standalone pages Ignite needs either way. If you are ready to update your wedding site, we can build a full SEO-optimised one as an add-on.
Canada and the United States.
Get the full picture first
What we do, what you'd do, what it costs. Read it whenever suits you. There's a link at the end to book a call if you want one.